The EGR Awards 2025 was yet another epic show to host the creme-dela-creme in marketing and innovation in the iGaming industry. This year, powerhouse operators to disruptive startups, the awards emphasized innovative performance in sportsbook as well as casino areas. When 12BET India won two major accolades comprising Best Sportsbook Marketing Campaign and Best Marketing Team of the Year, it is obvious that this brand is setting new levels in the domain of online betting, esports, and even casino games.

EGR Awards 2025: A Look at the Biggest Winners and Innovations

EGR Awards 2025 event was hosted in The Mermaid in London and this was the most notorious awards held in the gaming online gambling world. The judging process of the EGR Awards 2025, which is run by BDO independently, is known to be the strictest within the industry. All these awards celebrate innovation, efficiency and actual business value.

Operator & Affiliate Highlights

• Best Sportsbook Marketing Campaign: Superbet Group
  • Highly Commended: Particularly, 12BET India was nominated as a brand that could not be matched when it comes to integration of esport, user integration, and promotional plans.

• Marketing Team of the Year – B2C: Betsson Group
  • Highly Commended: Novibet
  • Being nominated means 12BET strives to be innovative in terms of their team effort and market-first mentality, particularly in cross-promoting their sportsbook and casino promotions with the use of mobile and app approaches.

• Innovation in Sports Betting: Kaizen Gaming
  • Their emphasis on in-play dynamics is evidence of another trend that 12BET India has been a pioneer in, mobile and esports betting.

• Casino Marketing Campaign: Entain – Foxy
  • Highly Commended: Tipico Games
  • Despite its background in sports, 12BET is stepping up its casino services- incorporating sportsbook-style promotions (and cross-promotion with sportsbook), mixing and matching the possibilities of RNG and live casinos to achieve a smooth betting experience.

Supplier & Tech Triumphs

• B2B Marketing Campaign: Play’n GO
  • Highly Commended: Evoplay
  • Casino gaming depends on such winners to bring exciting live dealer and slot games to platforms like 12BET India.

• Innovation of the Year – B2B: Evolution’s Dream Creator
  • The progression of game shows such as Dream Creator could see clues as to where brands such as 12BET will take their evolution, live casino entertainment.

• Brand of the Year – B2B: Pragmatic Solutions
  • Highly Commended: SOFTSWISS

Why 12BET India’s EGR Awards 2025 Nominations Matter

Winning is not only the point, it is feeling to be acknowledged on the world stage. The combination of the two EGR Awards 2025 nominations goes to show that 12BET India is on to something new and unique. It can be esports betting, IPL coverage, or making the user experience better with the help of 12BET app, either way, this platform is constantly moving forward. These recognitions reaffirm that 12BET is currently striving to combine the expressive strength of sportsbooks and the thrilling appeal of casino games.

Final Thoughts

The EGR Awards 2025 was a celebration of a year of development and innovation, and that 12BET India was included to the list of nominations means that one day it will be the star. Breakthrough sportsbook promotion to the developing casino functions, 12BET India is setting a new standard of what excellence is like in online betting.